GMV Max Management

GMV Max management means running TikTok's automated TikTok Shop campaigns so they spend efficiently and grow total GMV. GMV Forge sets the products, ROI targets and budgets, keeps the campaign supplied with product-linked videos, and reports weekly on GMV, orders and ROI.

Who it's for

• Shops already live on TikTok Shop with products that sell organically or through affiliates.
• Brands spending on GMV Max without clear results, or not spending because campaigns won't deliver.
• Teams that want ads run well without hiring an in-house TikTok specialist.

What we do

• Campaign setup and launch in Seller Center or TikTok Ads Manager.
• ROI targets and budgets set from your historical GMV and ad cost, changed only after enough data, not daily.
• Creative supply: making sure brand, Spark Ads and affiliate videos are linked to products and available to the campaign, and rotating in fresh videos as performance fatigues.
• Catalog and tracking upkeep: product data and pixel/event tracking checked so the algorithm learns from accurate sales.
• Weekly optimization: scaling products that convert and pausing or excluding those that don't.
• Reporting: weekly numbers and a monthly performance report.

How it works

• Audit: tracking, catalog, past campaigns and content supply.
• Fix the data: any tracking or listing problems are fixed before budget goes up.
• Launch: GMV Max with an ROI target and budget based on your history.
• Learn, then scale: settings held long enough for the system to learn, then budgets raised on products that hold their ROI.

What you receive

• A managed GMV Max setup for up to 2 products.
• Weekly updates on GMV, orders, ad spend and ROI.
• A monthly performance report with what changed and why.
• A lead strategist as your main contact, backed by the team running the account.

Proof

In a 7-day GMV Max test, a client account returned $11,340.53 in attributed revenue on $1,213.01 of ad spend (9.35× ROI), 244 orders at a $4.97 cost per order, matching Seller Center order data. Read the case study.

Pricing

$1,000 per month for up to 2 products. Ad spend is separate and paid to TikTok. Need the shop run day to day as well? Full Shop Management is $1,500 per month. All pricing

FAQ

What ROI can I expect from GMV Max?

It depends on your price, margin and content. We set the ROI target from your break-even ad spend per order and your sales history, then raise or lower it every few days based on real Seller Center orders.

Do I need a big ad budget to start GMV Max?

No. Many shops start with $30–100 per day. What matters more is a correct ROI target, clean tracking and enough product videos.

What is GMV Max management?

It is the ongoing work of running TikTok's automated GMV Max campaigns: choosing products, setting ROI targets and budgets, keeping enough product-linked videos in the campaign, and reporting on GMV, orders and ROI.

How much does GMV Max management cost?

$1,000 per month for up to 2 products, paid to GMV Forge. Ad spend is paid directly to TikTok and is separate. More products are quoted on the free audit call.

How long until GMV Max campaigns perform well?

Campaigns can launch as soon as tracking and catalog data are verified. TikTok recommends keeping each ROI target for at least three full days before adjusting, so expect the first one to two weeks to be about learning.

Can you manage GMV Max if my pixel isn't set up yet?

Tracking is verified first. Running GMV Max on unverified data is one of the most common reasons campaigns underperform; if it isn't in place, we start with Setup & Launch.

Do you need access to my TikTok accounts?

Yes, partner or team access to Seller Center and TikTok Ads Manager, so campaigns, products and reporting can be managed directly.

Get My Free TikTok Shop Growth AuditSee Pricing

See also: TikTok ads agency for TikTok Shop sellers. Related guides: TikTok Shop GMV Max: Complete Guide · GMV Max not spending or low ROI. Related case study: 9.35× ROI on GMV Max Ads.
Sources: TikTok Ads Help: About Product GMV Max · TikTok Ads Help: Best practices for Product GMV Max

Related: All TikTok Shop services · TikTok Shop fees calculator (US) · TikTok Shop agency UK